Before You Start
This guide assumes you have your current Income Statement and Balance Sheet ready from your accounting software.
Overview
What You’ll Learn
- How to build a robust 12-month cash flow forecast
- Techniques for modeling different business scenarios
- Setting up and tracking budget vs. actuals performance
- Identifying and addressing potential funding gaps proactively
1. Preparation Steps
Gather these essential financial documents and define your key assumptions:
Required Financial Data
- Historical Income Statements (last 12-24 months)
- Historical Balance Sheets (last 12-24 months)
- Accounts Receivable Aging Report
- Accounts Payable Aging Report
Key Business Assumptions
- Sales growth rates (by product/service)
- Average payment terms (for customers and suppliers)
- Planned capital expenditures
- Anticipated hiring plans
2. Choosing Your Forecasting Method
You have two primary approaches, each with distinct advantages and disadvantages.
Method A: Manual Spreadsheet Modeling (Excel/Google Sheets)
This involves building your forecast from scratch.
- High customization and flexibility.
- No software costs.
- Deep understanding of model mechanics.
- Time-consuming to set up and maintain.
- Prone to human error.
- Scalability challenges for complex businesses.
Method B: Dedicated Forecasting Software (Float, Fathom, etc.)
These are specialized tools designed for financial modeling.
Expert Tip: For most growing businesses, dedicated forecasting software like Float or Fathom provides superior accuracy, efficiency, and scenario analysis capabilities. They integrate directly with your accounting software to pull real-time data, reducing manual effort and errors.
3. Step-by-Step: Building Your Forecast Model
Regardless of your chosen method, the core principles of building a robust 12-month forecast remain similar. Focus on understanding the drivers behind your revenue and expenses.
Here is a simplified data structure for a monthly forecast entry.
{
"month": "2025-01",
"starting_cash": 100000,
"inflows": {
"sales_revenue": 50000,
"loan_proceeds": 0,
"other_income": 1000
},
"outflows": {
"cogs": 20000,
"payroll": 15000,
"rent": 3000,
"marketing": 2000,
"other_expenses": 1000
},
"ending_cash_projection": 110000
}
4. Setting Up Your Initial Budget
Establishing a clear budget is crucial for guiding your financial decisions and measuring performance against your forecast.
- 1
Define Budget Categories
Align your budget categories with your chart of accounts for easy tracking and comparison.
- 2
Allocate Funds
Assign monthly or quarterly targets for each income and expense category based on your forecast and strategic priorities.
- 3
Integrate with Accounting Software
If possible, set up your budget directly within QuickBooks Online or similar software for automated tracking.
Common Pitfall: Static Budgeting
Avoid setting a budget once and forgetting it. Your budget should be a living document, reviewed and adjusted regularly to reflect changing business conditions.
5. Tracking & Analysis
Regularly compare your actual financial performance against your forecast and budget to identify variances and make informed adjustments.
Monthly Review Checklist
- Compare actual cash inflows vs. forecast
- Analyze actual cash outflows vs. budget
- Identify significant variances and their root causes
- Adjust future forecast periods based on new information
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